Jacob is a driven, confident talent whose love for rugby and zest for life led him to feature in a major global campaign for the Rugby World Cup. Originally one of several shortlisted faces, he was ultimately chosen to front the entire JLR (Defender) campaign, appearing on billboards across the UK, France, Australia, New Zealand, and the USA. His natural ease on set earned praise from the photographer and crew, and the campaign became JLR’s most successful to date. Jacob’s story captured national attention, leading to interviews on TalkSport, BBC Breakfast, ITV News, and multiple magazine and newspaper features, as well as an invitation to switch on his hometown Christmas lights.
Born without a left hand, Jacob has never let a visible disability limit his ambitions. He plays guitar, snowboards, and competes in full‑contact rugby at county level. He also has a strong interest in engineering, sport, and history, and is known for his bold fashion sense — with a particular love for adidas.
Jacob recently received a new Hero Arm, continuing his long relationship with bionic prosthetics. He loves travelling, gaming, vintage fashion, and music, collecting vinyl and regularly attending gigs, with more lined up in the months ahead.
Jacob is a driven, confident talent whose love for rugby and zest for life led him to feature in a major global campaign for the Rugby World Cup. Originally one of several shortlisted faces, he was ultimately chosen to front the entire JLR (Defender) campaign, appearing on billboards across the UK, France, Australia, New Zealand, and the USA. His natural ease on set earned praise from the photographer and crew, and the campaign became JLR’s most successful to date. Jacob’s story captured national attention, leading to interviews on TalkSport, BBC Breakfast, ITV News, and multiple magazine and newspaper features, as well as an invitation to switch on his hometown Christmas lights.
Born without a left hand, Jacob has never let a visible disability limit his ambitions. He plays guitar, snowboards, and competes in full‑contact rugby at county level. He also has a strong interest in engineering, sport, and history, and is known for his bold fashion sense — with a particular love for adidas.
Jacob recently received a new Hero Arm, continuing his long relationship with bionic prosthetics. He loves travelling, gaming, vintage fashion, and music, collecting vinyl and regularly attending gigs, with more lined up in the months ahead.